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SENIOR MARKETING EXECUTIVE

SENIOR MARKETING EXECUTIVE
KINGSTON

Salary £30K-£36K DOE

Hybrid and flexi working hours

About the role

This is an exciting time to join our clients marketing team. A fantastic opportunity to join the team of five creative and passionate marketing professionals, and work closely with the design and sales team.

As a Senior Marketing Executive you will have the opportunity to develop marketing strategy and plans. You’ll be responsible for proposing and managing the media plans for core consumer and trade marketing channels, with a focus on taking brand awareness to the next level.

Main responsibilities

Social media agency management - leading day to day communication with social media agency, managing workflow, aligning activity to marketing strategy and ensuring the company is progressing towards targets.
Influencer marketing - leading channel planning, project management and performance measurement.
Consumer & Trade PR - working with industry leading PR agency to create newsworthy content, write press releases, manage award entries and build relationships with journalists.
Trade Marketing - developing trade adverts, marketing materials and pitch decks to support new business.
Shopper Marketing - working with sales team and retailers to drive sales by executing in-store activations.
Budget management - proposing budgets, completing commercial evaluations and managing spend.
Consumer Insights - Gathering, analysing and presenting insights. Supporting the improvement Brand Positioning, Strategy and Tone of Voice.
The brilliant basics - replying to emails within a timely manner, sense checking your work, contributing appropriately and keeping up with financial reconciliations.
Campaign Planning - collaborating to inform campaign plans and develop cut-through creative ideas. You’ll contribute to brainstorms and recommend new initiatives.
New Product Development - supporting ambition to launch 50+ new products per year, you’ll complete market research projects on new trends, generate and develop product ideas and execute new product launch campaigns.
Candidate requirements

Strong interest in marketing and minimum 1 years’ marketing experience
Impeccable attention to detail
Strong written communication skills
Strong verbal communication skills
Ability to work and learn independently
Excellent organisation and time management skills
Understand the importance of brilliant basics
Please note if you have not been contacted by Plum Personnel within seven days then unfortunately on this occasion you have been unsuccessful. Due to the high level of applications we are receiving at this time, we are unfortunately unable to give individual feedback. Plum Personnel is acting as an employment agency in relation to this vacancy. Plum Personnel is an equal opportunities employer.

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